Business Articles

Advanced business knowledge can open doors to leadership roles and long-term career growth across the most competitive job markets. Earning a graduate degree is an

Nearly five billion people use social media platforms worldwide, and marketers know that managing their brand’s social media presence and interactions is a critical priority.

Numbers tell stories, and accountants are the storytellers of the business world. At the heart of these financial narratives are the Generally Accepted Accounting Principles

Financial statements are crucial records of an organization’s economic activities, detailing expenses, income, revenue, and significant changes in equity. They provide valuable insights into a

Brand loyalty is a fascinating aspect of consumer behavior beyond fulfilling practical needs. In today’s interconnected world, we encounter expressions of brand loyalty in various

Ready for a raise and better job opportunities? A Master of Business Administration (MBA) in marketing can be a great way to get there. Emporia

From job promotions to six-figure salaries, there are clear benefits to earning a Master of Business Administration (MBA). Career advancement may even require an MBA.

Most Master of Business Administration (MBA) programs include a statistics or quantitative analysis course. In Emporia State University’s online MBA program, the course is titled Quantitative

New trends in marketing are emerging rapidly thanks to advances in technology. A master’s degree in business and marketing, like Emporia State University’s online Master of

Few fields are as dynamic, fast-paced, and challenging as marketing. Professionals in the field are directly responsible for driving revenue, increasing market share, and generating

In today’s dynamic and competitive global business environment, acquiring advanced knowledge and skills is crucial for professionals seeking success in the business world. A Master

If U.S. society were a tree, its code of laws would be the root system that allows the tree to stand firm and tall. The

Much more so than other industries, the accounting sector is overflowing with jargon. To the average English-speaking person, the U.S. tax code reads like another

Competition in business is a given. In the business environment, “winning” is a matter of securing competitive advantages through effective decision-making, strategy development and execution.

The role of IT project manager (ITPM) blends the organizational skills of traditional project management with the technical discipline of IT project management. Professionals in

Recent and upcoming graduates of accounting programs should anticipate exciting changes in the accounting industry regarding artificial intelligence (AI) technologies. AI is shaking up the

One of the most important choices you will make in an accounting career is working in public or private accounting. Aspects of the two can

Small business success stories have inspired even Fortune 500 companies to reconsider how they do their work, but how can you incorporate startup culture into

You’ve probably seen plenty of online content espousing the perks of an advanced business degree. Aside from being a common career step, MBA graduates often

Kansas enjoys some considerable economic advantages that make it an ideal state in which to live and work. The state is home to some of

In your next job search, you are likely to find yourself in a panel interview scenario. Instead of facing a single interviewer, you will meet

An employee’s number one preferred source of company information and interpretation is fellow employees, according to the 2019 Edelman Trust Barometer Global Report. More workers

Ever had the overwhelming urge to buy a Big Mac, an iPhone or a new Toyota, even if you didn’t need one? If the answer